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iRobot Introduces Roomba Electro Plus, Its First Manual Floor Cleaner
Key points
- iRobot's Roomba Electro Plus uses electrolyzed tap water for cleaning.
- The device is iRobot's first manual floor cleaner, priced at $399.
- It disinfects hard floors without chemicals, safe for kids and pets.
- iRobot also launched five updated Roomba robot vacuum models.
- The new models feature improved suction and smaller sizes.
iRobot's New Cleaning Device
iRobot has launched the Roomba Electro Plus, marking its first venture into manual floor cleaning devices. Unlike previous Roomba models, the Electro Plus requires manual operation and is priced at $399. Its standout feature is the ability to disinfect and clean floors using electrolyzed tap water, eliminating the need for traditional chemical cleaners.
How Electrolyzed Water Works
The Roomba Electro Plus utilizes an innovative technology that transforms regular tap water into a disinfectant solution. This process involves electrolyzing the water to create hypochlorous acid, which is capable of killing 99.99% of bacteria, fungi, viruses, and germs, according to the company. This feature makes it safe for use around children and pets, positioning the device as a chemical-free cleaning solution.
Enhanced Roomba Robot Vacuums
Aside from the Electro Plus, iRobot announced the release of five new Roomba robot vacuum models. These models boast improved suction power, a smaller footprint, and a lower price point. They are slated to replace current models from 2025, ensuring that iRobot continues to innovate within the robotic cleaning segment.
Significance of the Launch
The introduction of the Electro Plus signifies iRobot's expansion beyond its traditional robotic offerings. By exploring manual floor cleaning technology, iRobot enhances its market reach while providing customers with eco-friendlier and efficient cleaning solutions. This aligns with growing consumer interest in non-toxic household products, showcasing iRobot's adaptation to evolving cleaning technology demands.
✨ This summary was generated by AI from the outlets' reporting listed below. It is not independently verified and may contain errors — check the original sources. How BrevFeed works →
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How outlets covered it
iRobot introduced the Roomba Electro Plus, its first non-robotic floor cleaner, which disinfects using electrolyzed water. The device kills 99.99% of germs and is designed to clean and disinfect hard floors in one pass, promising significant performance.
iRobot announced its first manual floor cleaner, the Roomba Electro Plus, priced at $399, that disinfects using tap water. Additionally, it launched five new models of Roomba robot vacuums with enhanced suction, reduced size, and lower pricing, replacing earlier models from 2025.