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MintStars Allocates 20% Profit Stake to Creators as Co-Founder Resigns

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Key points

  • Jessica Van Meir resigns as MintStars co-founder.
  • 20% of profits will be shared among creators.
  • Phantom shares will reward creators based on contributions.

Co-Founder Resignation and Share Donation

Jessica Van Meir has announced her resignation from MintStars, an adult creator subscription platform she co-founded in 2021. In her announcement, she disclosed that she is donating her ownership shares to create a 20% co-ownership pool for the platform's creators.

Support for Sex Workers

Alongside the profit-sharing initiative, Van Meir will donate her remaining shares to SWOP Behind Bars, a nonprofit aiding incarcerated sex workers and trafficking survivors. This dual donation aims to support both the creators on the platform and the broader sex worker community.

New Precedents for Subscription Models

The establishment of a co-ownership pool is relatively unprecedented within subscription service platforms, as it provides direct financial incentives to creators based on their contributions, rather than solely their individual efforts. This may influence future platform models in handling creator equity.

Context of Resignation

Van Meir cited external pressures and attacks on her academic research from anti-sex work groups as contributing factors to her resignation. She emphasized her commitment to her research and advocacy for sex worker rights, wishing to prevent conflicts of interest related to her role at MintStars.

Earning Point System for Creators

MintStars plans to implement a points system allowing creators to earn ownership stakes based on their contributions. These points will translate into phantom shares, rewarding creators based on revenue generated and referrals, thus tying creator compensation directly to their impact on the platform.

✨ This summary was generated by AI from the outlets' reporting listed below. It is not independently verified and may contain errors — check the original sources. How BrevFeed works →

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Reporting from

MintStars co-founder Jessica Van Meir is resigning and donating her ownership shares to establish a 20% co-ownership pool for creators. This move is significant as it allows sex workers to benefit directly from the platform's success, setting a new precedent in subscription-based services.