Sony is repurposing its Thalgau factory, currently producing 600,000 discs daily, to manufacture optical microlenses. By 2028, disc production will drop to 10% of current levels, a reflection of the company's strategic shift towards digital PlayStation games.
The company invested €30 million ($34 million) to convert its last remaining European disc manufacturing facility. The plant, previously focused on disc production, will now focus on producing high-demand optical microlenses used in technology such as camera sensors and AR/VR headsets.
Sony plans to retrain its workforce, comprising 300 employees, to adapt to the new production lines. This move ensures the workforce is prepared for the upcoming changes and supports Sony’s long-term digital strategy.
This transition indicates a broader industry trend towards digitalization and the diminishing demand for physical media. It underscores a significant pivot in how entertainment content is consumed, with implications for the manufacturing sector and associated technology markets.
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Sony has invested $34 million to convert its disc factory in Thalgau, Austria into a plant for optical microlenses. This transition comes as Sony shifts focus to digital PlayStation games, reducing disc production significantly by 2028.
Sony's Thalgau factory, which produces 600,000 discs daily, is transitioning to produce optical microlenses due to a significant decline in disc demand. By 2028, the factory will only be making 10% of its current volume, prompting retraining of employees and a €30 million investment in microlens manufacturing.