● Covered by 4 sources · 4 reportsMedium impact1 negative3 neutral
Amazon increases prices for Echo, Fire TV, and Kindle products by up to 60%
Key points
- Amazon increased prices on Echo, Fire TV, Kindle, and Eero devices.
- Price hikes are up to 60% on some products.
- Amazon attributes the increases to higher memory and storage component costs.
- The Echo Dot saw a price jump from $49.99 to $79.99.
- Price hikes are up to $100 on some products.
- The Echo Show 21 increased from $400 to $500.
- The Fire TV Stick HD increased from $35 to $40.
- The Fire TV Stick 4K Max increased from $60 to $85.
- The 16GB Kindle increased from $110 to $150.
- The 16GB Kindle Paperwhite increased from $160 to $200.
- The eero 7 (three devices) increased from $350 to $400.
- Amazon also increased prices on Eero routers.
- Kristy Schmidt, senior communications manager of Amazon's Devices & Services, stated the reason for price adjustments.
- AI companies are grabbing much of the available stock of memory and storage components.
- Amazon will offer occasional promotions to customers over the next year.
- Price-tracking sites like CamelCamelCamel show the price increases.
Amazon Raises Device Prices
Amazon has announced price increases for several of its hardware products, including Echo smart speakers, Fire TV streaming devices, Kindle e-readers, and Eero mesh Wi-Fi systems. The price adjustments vary, with some products seeing increases of up to 60%.
Reasons for the Increase
According to a statement given to Fortune, Amazon attributes these price hikes to "significant increases in memory and storage component costs." This indicates a response to rising supply chain expenses impacting the production of these devices.
Affected Products and Price Changes
The price changes are most pronounced on some of Amazon's more affordable devices. For example, the Echo Dot smart speaker increased from $49.99 to $79.99. The Fire TV Stick 4K Max saw a rise to $84.99, and the base model Kindle now costs $149.99. The Echo Dot Max also increased from $99.99 to $119.99. Ring cameras, video doorbells, and the Echo Studio are not affected by these price changes.
Industry Context
This move by Amazon follows similar actions by other tech companies. Apple, for instance, increased the price of its HomePod Mini from $99.99 to $129 earlier this year, also citing rising costs. Google's Home Speaker, however, remains at $99.99.
Updates
- Amazon will offer occasional promotions to customers over the next year.
- Price-tracking sites like CamelCamelCamel show the price increases.
- Amazon also increased prices on Eero routers.
- Kristy Schmidt, senior communications manager of Amazon's Devices & Services, stated the reason for price adjustments.
- AI companies are grabbing much of the available stock of memory and storage components.
- Price hikes are up to $100 on some products.
- The Echo Show 21 increased from $400 to $500.
- The Fire TV Stick HD increased from $35 to $40.
- The Fire TV Stick 4K Max increased from $60 to $85.
- The 16GB Kindle increased from $110 to $150.
- The 16GB Kindle Paperwhite increased from $160 to $200.
- The eero 7 (three devices) increased from $350 to $400.
✨ This summary was generated by AI from the outlets' reporting listed below. It is not independently verified and may contain errors — check the original sources. How BrevFeed works →
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Primary sources
GitHub uuidjs/uuidHow outlets covered it
Amazon has raised prices on its hardware devices, including Fire TVs, Echos, Kindles, and Eeros, by as much as 60%. The company attributes these increases to significant rises in memory and storage component costs affecting the consumer electronics industry.
Amazon has raised prices on several of its consumer electronics, including Echo, Kindle, and Fire TV products, with some increases as high as 60%. The company attributes these price adjustments to significant increases in memory and storage component costs, a trend also seen with other tech companies like Apple and Microsoft.
Amazon has raised prices on many of its devices, including Echo, Kindle, Fire TV, and eero products, with increases up to 60% or $100. An Amazon spokesperson attributed these changes to significant increases in memory and storage component costs, reflecting the ongoing impact of the chip shortage on consumer electronics.
Amazon has raised prices on its Echo, Fire TV, Kindle, and Eero devices by up to 60%, citing increased memory and storage component costs. This change affects several popular Amazon hardware products, making them more expensive for consumers.