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Sony expands ULT Tower speaker line with three new models, starting at $450

🔄 Updated 30d ago — new reporting from The Verge, Engadget
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Key points

  • Sony launched ULT Tower 5 ($450), ULT Tower 7 ($650), and ULT Tower Max ($1,500).
  • The new models expand the ULT Tower lineup, which previously included $1,200 and $900 speakers.
  • All new speakers feature four sound profiles and support wireless, XLR, USB, and Line inputs.
  • ULT Tower 7 adds 360-degree audio; ULT Tower Max includes three woofers and four tweeters.
  • The new models are the largest options in the ULT Power Sound lineup.
  • The new models feature improved lighting using up to 100 LEDs.
  • ULT Tower Max weighs 121 pounds.
  • ULT Tower Max includes two midrange drivers.
  • The new speakers replace older models.
  • The speakers can be chained together wirelessly via Bluetooth Auracast technology.
  • Auracast technology is only integrated with these new speakers.
  • The speakers integrate with Sony's ULT MIC1 microphone.

New ULT Tower Models Introduced

Sony has announced three new additions to its ULT Tower party speaker series: the ULT Tower 5, ULT Tower 7, and ULT Tower Max. These models will be available starting in September, expanding the existing lineup that began with a $1,200 speaker in 2024 and the ULT Tower 9 at $900 earlier this year.

Pricing and Features

The ULT Tower 5 is the most compact and affordable new option, priced at $450. It features four sound profiles: ULT1 for deep bass, ULT2 for enhanced power and bass, FLAT for true-to-source audio, and LIVE for a spacious performance feel. The ULT Tower 7, priced at $650, offers increased power, volume, and 360-degree audio. The ULT Tower Max, at $1,500, becomes the new top-tier model, featuring three woofers (two front, one back), four tweeters, 360-degree sound, and a high-powered amplifier.

Connectivity and Availability

All new ULT Tower speakers support wireless audio connectivity, along with XLR, USB, and Line inputs. They also include a microphone input. Users can set up multiple speakers in a stereo pair configuration. The new lineup will be available for purchase on Sony's website, Amazon, and other retailers.

Updates

🕒 2026-09-01 · new reporting from The Verge, Engadget
  • The new models are the largest options in the ULT Power Sound lineup.
  • The new models feature improved lighting using up to 100 LEDs.
  • ULT Tower Max weighs 121 pounds.
  • ULT Tower Max includes two midrange drivers.
  • The new speakers replace older models.
  • The speakers can be chained together wirelessly via Bluetooth Auracast technology.
  • Auracast technology is only integrated with these new speakers.
  • The speakers integrate with Sony's ULT MIC1 microphone.

✨ This summary was generated by AI from the outlets' reporting listed below. It is not independently verified and may contain errors — check the original sources. How BrevFeed works →

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How outlets covered it

Sony announced three new tower-style party speakers, the ULT Tower Max, ULT Tower 7, and ULT Tower 5, which are now the largest options in its ULT Power Sound lineup. These speakers feature expanded connectivity, improved LED lighting, and enhanced bass, offering more options for audio enthusiasts.

Sony has released a new line of ULT Tower party speakers, replacing older models and introducing Auracast technology for wireless multi-speaker chaining. These speakers offer enhanced connectivity and EQ options, allowing users to link multiple units for synchronized audio.

Sony introduced three new ULT Tower party speakers: ULT Tower 5, ULT Tower 7, and ULT Tower Max. This expansion offers more affordable options and a new high-end model, broadening the product range for consumers seeking large-scale audio solutions.