● Covered by 1 source · 1 reportMedium impact1 neutral
Meta's Muse App Reaches 10 Million US Downloads in 40 Days, Outpacing AI Competitors
Key points
- Muse reached 10 million US downloads in 40 days.
- It is the 12th app to hit this milestone since October 2015.
- Muse has 30% 7-day and 23% 14-day retention rates.
- Outpaces ChatGPT, Claude, and Grok in US downloads and retention.
Rapid Download Growth
Meta's Muse app has surpassed 10 million US downloads within 40 days of its launch. This achievement places Muse among a select group of apps, being only the 12th application to reach this download count in such a short timeframe since Sensor Tower began tracking data in October 2015. Nine of the previous apps to hit this milestone were mobile games, with Meta's Threads being the most recent in July 2023.
Outperforming AI Competitors
Muse's download performance significantly exceeds that of other AI chatbot apps in the US market. In their first 40 days, ChatGPT recorded 3.7 million US downloads, Grok had 500,000, and Claude reached 200,000. While ChatGPT achieved 15 million global downloads in its first 40 days, its US downloads have declined by 25% over the past 30 days compared to the previous period.
Strong User Retention
Beyond downloads, Muse demonstrates stronger user retention. The app maintains a 30% retention rate after 7 days and 23% after 14 days among US users. In comparison, ChatGPT, Claude, and Grok averaged 19% retention at 7 days and 16% at 14 days, indicating Muse's ability to keep users engaged.
Privacy Concerns Amidst Growth
The app's growth occurs amidst ongoing privacy concerns. Security researchers identified that shared conversations within Muse could potentially expose sensitive personal and business information. In response, Meta has temporarily suspended the sharing feature to investigate the issue.
✨ This summary was generated by AI from the outlets' reporting listed below. It is not independently verified and may contain errors — check the original sources. How BrevFeed works →
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Reporting from
Meta's Muse app achieved 10 million US downloads within 40 days of launch, making it the 12th app to reach this milestone since October 2015, according to Sensor Tower. The app also shows higher user retention rates compared to other AI chatbots like ChatGPT, Claude, and Grok, despite recent privacy concerns.