MyMonthlyCar, founded by Igor Dobrianskyi, Kostiantyn Gitko, and Vadym Zotov, has introduced an online platform designed to facilitate month-to-month rentals of used cars from dealerships. The service targets the issue of depreciating inventory on dealership lots by providing a new revenue stream.
The platform also addresses the limited and expensive options available to individuals needing a car for several months, offering a flexible alternative to traditional short-term rentals.
MyMonthlyCar focuses exclusively on month-to-month rentals of used vehicles, differentiating itself from short-term rental services. A key feature is the option for dealerships to offer a rent-to-own model, potentially converting renters into buyers.
The startup generates revenue by charging a 10% fee on each transaction from both the dealership and the customer. Listing cars on the platform is free for dealerships.
Igor Dobrianskyi's previous experience includes owning a car rental company in Ukraine and launching SizeCar, a peer-to-peer car marketplace that expanded to 40 European cities. This background informed the development of MyMonthlyCar.
MyMonthlyCar is currently testing its service with seven dealerships and is in the process of finalizing its own insurance program. This program will allow customers to select different coverage types, addressing a primary concern raised by dealerships regarding liability.
MyMonthlyCar was selected for the 2026 Startup Battlefield 200, a group of early-stage startups chosen to exhibit at TechCrunch Disrupt. The event is scheduled for October 13 to 15 in San Francisco.
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MyMonthlyCar, a new startup, has launched an online platform connecting car dealerships with customers for month-to-month used car rentals. The platform aims to generate revenue from idle dealership inventory and provide flexible rental options to consumers.