The current AI boom is significantly impacting the memory chip market, causing a redirection of manufacturing capacity. Investment and production are heavily focused on high-margin memory types such as High Bandwidth Memory (HBM) for AI accelerators, and DRAM and high-capacity NAND for expanding data centers. This prioritization is leading to a scarcity in other, less profitable memory chips.
Older memory technologies, specifically NOR flash and single-level cell (SLC) NAND, are now facing severe undersupply. These chips, while less glamorous than HBM, are crucial components in a wide range of everyday electronics. Morgan Stanley forecasts that NOR flash will remain undersupplied until at least 2026, and JPMorgan has also warned about a potential supply crunch in SLC NAND.
The scarcity is driving significant price increases for these essential components. TrendForce reported that contract prices for both NOR flash and SLC NAND increased by over 100% in the first half of 2026. Furthermore, SLC NAND prices are projected to rise an additional 120% to 170% in the second half of the year compared to the first half. This economic phenomenon is due to the small market size of SLC NAND, which disincentivizes new investment in its production.
NOR flash is commonly used for storing boot and program code in automotive, industrial, and networking equipment. SLC NAND is valued for its reliability and endurance in embedded hardware with long lifespans. The undersupply and rising costs of these vital components could impact the production and pricing of a broad array of electronics that rely on them, from routers to industrial control systems.
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The AI boom is causing a severe undersupply and price surge in older memory chips like NOR flash and SLC NAND, as manufacturing capacity is redirected to more profitable HBM, DRAM, and high-capacity NAND. This shift threatens the production of everyday electronics that rely on these essential, lower-margin components. Morgan Stanley predicts NOR flash will remain undersupplied through 2026, while SLC NAND prices are expected to rise significantly.