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Paramount Accused of Using 'Astroturf' Group to Generate Support for Merger

🔄 Updated 18h ago
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Key points

  • Paramount allegedly uses 'Neighbors for Strong Communities' to promote its merger.
  • The group sends text messages urging Californians to pressure the AG.
  • Critics state the merger will result in layoffs and increased prices.
  • The 'astroturf' group was formed recently and does not disclose donors.

Allegations of Astroturfing

Paramount has been accused of employing an 'astroturf' group, Neighbors for Strong Communities, to generate artificial public support for its proposed merger with Warner Brothers. This organization reportedly bombards California residents with text messages.

Lobbying Efforts

The text messages from Neighbors for Strong Communities urge recipients to contact California Attorney General Rob Bonta. The messages claim that Bonta's opposition to the merger could lead to job losses in the state, referencing a reported threat by Ellison to move Paramount to Texas if antitrust laws are enforced.

Criticism of the Merger

Critics argue that such mergers historically result in mass layoffs, increased prices, and lower-quality products as companies attempt to manage debt from the deal. There are also concerns that film and TV production could be offshored if the merger is approved, continuing an existing trend in Hollywood.

Lack of Transparency

A coalition of consumer rights groups, under the Committee For The First Amendment, states that Neighbors for Strong Communities was formed only three months ago by industry lobbyists. The group's website lacks information on founders, board members, staff, or funders, and it does not appear in public records.

✨ This summary was generated by AI from the outlets' reporting listed below. It is not independently verified and may contain errors — check the original sources. How BrevFeed works →

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Reporting from

Paramount is reportedly using a fake grassroots organization, Neighbors for Strong Communities, to lobby California residents to support its merger with Warner Brothers. This tactic aims to create an illusion of public support for the merger, which critics argue will lead to layoffs and higher prices.