Patreon launches 30 new creator features, including short-form Clips and revamped discovery

Patreon Introduces New Creator Tools

Patreon, a membership platform for creators, has rolled out 30 new features. These updates are designed to assist creators with audience discovery, community building, and accessing insights. The company states these changes reflect a commitment to supporting creators in an internet landscape that often prioritizes fleeting engagement over sustained community and fair compensation.

Short-Form Video and Content Previews

Among the new features is "Clips" for iOS, which allows creators to convert videos into short, shareable clips. These clips can be downloaded and shared on other platforms or posted as Patreon's own short-form format, "Quips." Additionally, new tools are in early testing to provide potential fans with more content previews, such as suggested video snippets from paid content and text quotes from longer posts to be shared as Quips on the Home feed. Native video and Quips are also now available for adult content creators.

Revamped Discovery Algorithm

Patreon has also updated its discovery algorithm. Previously, the recommendation system focused on finding creators similar to those a user already followed, which tended to favor larger creators. The new algorithm will prioritize comparing individual posts based on topic, craft, style, and theme, aiming to improve the visibility of smaller creators on the platform.