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Rivian to launch Autonomy+ Level 2+ self-driving system on R2 SUV and R1 models

🔄 Updated 18h ago
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Key points

  • Rivian's Autonomy+ system is a Level 2+ semi-autonomous driving feature.
  • It will debut on the R2 SUV by late 2024 and update R1S/R1T models.
  • The system enables point-to-point navigation across the U.S. and Canada.
  • Pricing is $49.99/month or $2,500 upfront, competing with Tesla's FSD.

Rivian's New Autonomy+ System

Rivian is launching its Autonomy+ system, a Level 2+ semi-autonomous driving technology. This system allows for point-to-point navigation, enabling vehicles to drive to any mapped destination in the U.S. and Canada without continuous human intervention. It is designed to operate on suburban streets, responding to traffic lights, crosswalks, and stop signs.

Rollout and Availability

The Autonomy+ system is scheduled to debut on Rivian's new R2 SUV by approximately the end of this year. Existing R1S and R1T models will receive the Autonomy+ capabilities through over-the-air software updates. This phased rollout aims to integrate the advanced driving features across Rivian's vehicle lineup.

Pricing and Market Competition

Rivian plans to offer Autonomy+ at a subscription cost of $49.99 per month or a one-time payment of $2,500. This pricing strategy places it in direct competition with other automotive manufacturers offering similar systems, such as Tesla's Full Self-Driving (Supervised), which costs $99 per month, and Mercedes' MB.Drive Assist Pro, priced at $3,950 for a three-year subscription.

Industry Context and Future Implications

The introduction of Autonomy+ signifies Rivian's commitment to advancing self-driving technology. While classified as Level 2+ by the Society of Automotive Engineers, it represents a step towards higher levels of autonomy. The development of such systems is a priority for automakers and investors, who foresee new revenue streams from autonomous driving capabilities, including potential robotaxi services and broader consumer adoption.

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Reporting from

Rivian will introduce its Autonomy+ system, a Level 2+ semi-autonomous driving feature, on its R2 SUV by the end of the year and via over-the-air updates for R1S and R1T models. This system offers point-to-point navigation in the U.S. and Canada, positioning Rivian to compete in the evolving self-driving vehicle market.