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ServiceNow invests $40 million in Indian banking software firm BusinessNext

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Key points

  • ServiceNow invested $40 million in BusinessNext.
  • The investment gives ServiceNow a 5% stake.
  • Partnership focuses on AI for financial services workflows.
  • BusinessNext gains access to ServiceNow's global sales network.

Strategic Investment and Partnership

ServiceNow, an enterprise software company, has invested $40 million in BusinessNext, an Indian banking software specialist. This investment values BusinessNext at $700 million and provides ServiceNow with approximately a 5% stake in the company.

The deal establishes a strategic partnership aimed at deepening ServiceNow's presence in global financial services. The collaboration will focus on expanding their joint offerings in AI for financial services.

BusinessNext's Market Position

BusinessNext, founded in 2002 and previously known as CRMNext, is a profitable, Noida-based company. It generated about $32 million in revenue in its latest financial year and serves over 70 banks across India, Southeast Asia, the Middle East, and the U.S.

Notable clients include the Reserve Bank of India, State Bank of India, and HDFC Bank. Approximately half of BusinessNext's revenue originates from outside India, with international markets projected to drive future growth.

Leveraging Global Reach

BusinessNext chose ServiceNow over other potential financial investors to accelerate its global expansion. The partnership provides BusinessNext access to ServiceNow's extensive global sales network, particularly in markets where BusinessNext has a limited presence.

The companies plan to jointly sell solutions that combine BusinessNext's customer-facing banking workflow management with ServiceNow's workflow automation and back-office systems.

AI in Financial Services

BusinessNext has developed an "autonomous banking" platform that uses AI agents to automate banking workflows. This platform is designed to keep sensitive customer data on private AI infrastructure, adhering to regulatory and privacy requirements.

This partnership aligns with the evolving financial services sector, where institutions are transitioning from digital experimentation to full-scale AI-led operations, combining ServiceNow's enterprise workflow platform with BusinessNext's banking expertise.

✨ This summary was generated by AI from the outlets' reporting listed below. It is not independently verified and may contain errors — check the original sources. How BrevFeed works →

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Reporting from

ServiceNow invested $40 million in BusinessNext, an Indian banking software specialist, acquiring a 5% stake in the company. This strategic partnership combines ServiceNow's enterprise workflow platform with BusinessNext's AI-driven banking expertise to expand jointly into the global financial services sector.