Apple's upcoming iPhone release is expected to feature a higher price. This change is seen as a clear indicator that rising memory costs have become unavoidable for manufacturers.
Soaring RAM costs are driving up prices across the entire tech industry. This trend reverses a decades-long pattern of declining memory costs that previously allowed consumer electronics to become more powerful without significant price increases. The terms "memory prices" and "memory shortage" appeared in 473 company transcripts last quarter, indicating widespread concern.
While AI's demand for RAM has amplified the issue, the memory shortage was developing before the rise of generative AI. The current market situation is a result of a complex restructuring within the memory industry, which was already struggling to keep pace with demand. Manish Bhatia, president and COO of Micron, stated that the industry needs to build more wafer capacity, as technological advancements alone are no longer sufficient to meet demand.
For years, memory manufacturers increased production by fitting more chips onto each wafer. However, these gains became smaller and took longer to achieve. By 2021, Micron recognized that technological advancements alone could not generate enough capacity for long-term demand. This necessitated processing more wafers and constructing new manufacturing facilities. The memory business subsequently experienced a collapse due to pulled-forward demand during the pandemic and weakened consumer spending, leading to excess inventory.
✨ This summary was generated by AI from the outlets' reporting listed below. It is not independently verified and may contain errors — check the original sources. How BrevFeed works →
One email each morning: the day's tech stories, clustered across outlets and summarized. No account needed.
One email a day. Unsubscribe in one click, any time.
Spend a few minutes, get the whole day. Every topic's top stories in one hands-free rundown — listen, watch, or read the transcript.
▶ Play today's briefNew every morning, and the back catalogue is archived by date.
The next generation of iPhones is anticipated to have a higher price due to increasing memory costs, a trend affecting the broader tech industry. This price increase reflects a fundamental shift in memory manufacturing, where technological advancements alone can no longer meet demand, necessitating new wafer capacity.