● Covered by 5 sources · 5 reportsMedium impact5 neutral
Spotify Introduces AI-Powered Running Mode for Premium iOS Users
Key points
- Running Mode launched for Premium iOS users in select countries.
- AI curates music based on workout type, duration, BPM, and taste.
- Features 25 customizable presets and optional audio cues.
- Available in Spotify's Fitness Hub.
- Builds on AI from Prompted Playlists, popular for fitness.
Spotify Launches New Running Mode
Spotify has introduced a new Running Mode feature within its iOS application, designed to personalize music experiences for runners. This mode is available to Premium subscribers in specific regions, including the US, UK, Canada, Ireland, Australia, New Zealand, and Sweden. It can be accessed through the Fitness Hub within the Spotify app.
AI-Powered Music Curation
The Running Mode utilizes AI to curate playlists that align with a user's workout goals. Users can select from 25 presets and customize parameters such as workout type (e.g., interval, steady, pyramid), duration, desired beats per minute (BPM), and music genre preferences. The system then generates a playlist tailored to these specifications, aiming to match tunes to the tempo of the run.
This feature also includes optional audio cues in English, which act as a guide during the workout. The AI capabilities are an extension of the personalization introduced with Prompted Playlists last year, where fitness-related prompts were noted as a popular use case.
Integration with Fitness Offerings
The introduction of Running Mode expands Spotify's focus on fitness content. Earlier this year, the company partnered with fitness device maker Peloton. The new mode arrives a couple of months after the fitness app Strava announced that its Record feature would no longer integrate Spotify within its app.
User Notes Feature Also Rolling Out
In addition to Running Mode, Spotify is also rolling out a new 'User Notes' feature. This allows users to add personal captions or notes to tracks within their library and playlists. These notes are visible to other users if they are in a shared playlist.
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How outlets covered it
Spotify is rolling out two new features: 'Running Mode' which matches music to workout pace, and 'User Notes' for adding personal captions to tracks. These updates provide new ways for users to interact with music on the platform, with 'Running Mode' targeting fitness enthusiasts and 'User Notes' offering personalization.
Spotify launched a new Running Mode feature for iOS users, which personalizes music playlists based on running goals, music taste, and tempo. This feature includes curated presets and optional audio cues to guide workouts, extending Spotify's existing guided workout offerings.
Spotify has launched a new running mode within its phone app that curates music based on run phases, user preferences, and tempo, and includes audio cues. This feature expands Spotify's fitness offerings, leveraging AI capabilities previously used for prompted playlists.
Spotify launched a new Running Mode feature that allows Premium subscribers to create workout playlists based on desired beats per minute (BPM), music taste, and workout duration. This AI-powered feature provides customizable presets and optional audio coaching, aiming to help users find suitable music for their runs.
Spotify has launched a new Running Mode for Premium iOS users in the US, offering personalized playlists and workout-specific features within its Fitness hub. This update expands Spotify's fitness offerings, following a previous partnership with Peloton and reintroduces a feature similar to one retired in 2018.