● Covered by 1 source · 1 reportMedium impact1 neutral
TikTok Adds In-App Restaurant Guide and Explores Peer-to-Peer Payments
Key points
- TikTok launched "Must Eat," an in-app restaurant guide.
- The guide uses over 40 million posts and comments for recommendations.
- TikTok is developing a feature for direct message money transfers.
- These features expand TikTok's offerings beyond social media.
Expanding Beyond Social Media
TikTok announced the addition of an in-app restaurant guide, marking a further step in its expansion beyond its core social media functions. This development follows other recent additions like TikTok Shop, a local discovery map, enhanced search features, and games. The platform appears to be evolving into a "super app," aiming to consolidate various user needs into a single platform.
New Restaurant Guide: "Must Eat"
TikTok has introduced a new feature named "Must Eat," a community-driven guide for restaurant recommendations. This guide compiles restaurant suggestions and curated lists from over 40 million posts and comments on the platform. Users can browse restaurants by city and filter results by cuisine, price, rating, and location. This feature positions TikTok in direct competition with services like Yelp and Google Maps.
Developing Peer-to-Peer Payments
Reports indicate that TikTok is developing a feature to allow users to send money to each other through direct messages. If implemented, this feature would utilize TikTok Pay, which is currently available in Southeast Asia for TikTok Shop purchases. Additionally, TikTok applied to Brazil's central bank for approval to operate as a financial entity.
Super App Strategy
These new features align with TikTok's strategy to become a "super app," a model prevalent in China with applications like WeChat. The goal is to provide a wide range of services within one platform, reducing the need for users to switch between different applications for various digital activities. This expansion follows the company's transition to new, primarily U.S. ownership in January.
✨ This summary was generated by AI from the outlets' reporting listed below. It is not independently verified and may contain errors — check the original sources. How BrevFeed works →
The daily brief
One email each morning: the day's tech stories, clustered across outlets and summarized. No account needed.
One email a day. Unsubscribe in one click, any time.
Today's brief
Spend a few minutes, get the whole day. Every topic's top stories in one hands-free rundown — listen, watch, or read the transcript.
▶ Play today's brief
New every morning, and the back catalogue is archived by date.
Reporting from
TikTok introduced a new in-app restaurant guide called "Must Eat" and is developing a feature for users to send money via direct messages. These additions expand TikTok's functionality beyond social media, moving it towards a "super app" model. The platform is integrating more services to keep users within its ecosystem for various daily activities.