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TikTok introduces voice comments, polls, and enhanced photo comments to deepen user engagement
Key points
- TikTok adds voice comments, allowing audio messages up to one minute.
- Comment polls are now globally available for creators to use on their videos.
- Users can now add up to nine photos in a single comment.
- Live Photo comments are introduced for brief motion previews.
New Interactive Comment Features
TikTok has announced new features for its comment sections, including voice comments, comment polls, photo carousel comments, and Live Photo comments. These updates are designed to foster deeper engagement among users on the platform.
Voice Comments and Moderation
Voice comments allow users aged 18 and older to record and post audio messages up to one minute long directly within the comment section. These voice comments are subject to TikTok's Community Guidelines and are moderated using both human review and automated speech-to-text transcription tools to identify and remove policy-violating content. This feature is rolling out globally over the next month.
Creator Polls and Enhanced Photo Sharing
Creators can now add polls to their own video comments globally, offering up to five options for viewers to vote on within a set timeframe. Additionally, photo comments have been expanded; users can now include up to nine photos in a single comment, an increase from the previous one-photo limit. Live Photo comments have also been introduced, providing a brief motion preview before viewing the full image. Live Photo comments are available globally, while photo carousel comments will roll out globally over the next month.
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Reporting from
TikTok is rolling out new comment features including voice comments, comment polls, and expanded photo options. These additions aim to increase interaction within the platform's comment sections.