White House spokesperson Davis Ingle provided a statement to The New York Times asserting that Truth Social, owned by Donald Trump, is the "most powerful and popular social media platform in the world." Ingle attributed this perceived popularity to President Trump's "authentic voice," stating it allows him to communicate directly without media bias.
This claim is inconsistent with available user data for social media platforms. Search Engine Land data indicates YouTube leads with 2.65 billion monthly active users, followed by Facebook with 2.39 billion. Other platforms like TikTok, Instagram, Pinterest, X, and Threads also report significantly higher user numbers than Truth Social, which does not appear in the top 10 list.
Data from Similarweb, as reported by the NYT, suggests a decline in Truth Social's traffic. Monthly visitors reportedly dropped by 36 percent in July compared to the previous year. The average monthly visitors fell from 28 million (January-July 2025) to 25 million (January-July 2026).
Truth Social recently introduced a $100,000 per month subscription service. This service offers early access to posts from Donald Trump and other prominent users, a move that has raised concerns regarding potential corruption.
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The White House, through spokesperson Davis Ingle, stated that Truth Social is the "most powerful and popular social media platform in the world." This claim contradicts user data from major platforms like YouTube and Facebook, which have billions of active users, while Truth Social's traffic has declined.