● Covered by 1 source · 1 reportMedium impact1 neutral
Amazon Fire TV and mobile app receive Alexa+ upgrades and new features
Key points
- Alexa+ gains enhanced reasoning for complex questions.
- Personalized prompt suggestions based on user history.
- Mobile app allows adding titles from articles to watchlists.
- Integrated live content from over 40 apps now available.
Alexa+ Enhancements for Fire TV
Starting in November, Fire TV users in the US will receive new Alexa+ experiences on their TV interface and mobile app. A new hub for the AI assistant will offer personalized prompt suggestions based on user history. Alexa+ will be updated with reasoning capabilities, allowing it to answer more complex questions by drawing from user subscriptions, watch history, and current affairs. Examples include finding Emmy-nominated shows that were "snubbed" or ordering MCU films by in-universe timeline.
Mobile App Updates and Media Discovery
The upgraded Fire TV mobile app will integrate Alexa+. Users can provide article links about shows and movies, and Alexa+ will add those titles to their watchlist. The assistant can also provide recommendations based on photos uploaded by users, such as identifying media from a location, screenshot, or poster. The mobile app will also introduce deep linking to streaming services, enabling immediate playback on phones and seamless continuation on TV via the "Continue Watching" row.
Expanded Content and Gaming
Fire TV now offers integrated live content from over 40 applications, including YouTube TV, Peacock, Tubi, Sling, and DirecTV. A new Games Hub centralizes cloud gaming experiences from Xbox, Luna, and NVIDIA GeForce NOW. These updates will roll out to US Fire TV users later this year, with a global release planned for early next year.
New Music App
Amazon is also launching an updated Music app for Fire TV this fall. This app will provide access to Amazon Music's full offerings, including music videos, podcasts, and live concert and festival livestreams.
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Reporting from
Amazon is rolling out new Alexa+ experiences to Fire TV devices and its mobile app, starting November in the US. These updates include enhanced reasoning capabilities for Alexa+, personalized prompt suggestions, and new features for media discovery and playback. The changes aim to improve content navigation and interaction for Fire TV users.