● Covered by 1 source · 1 reportLow impact1 neutral
Apple Park Visitor Center removes AR experience, expands retail store
Key points
- Apple Park Visitor Center's AR experience is retired.
- The former AR space is now an expanded Apple Store.
- The AR exhibit allowed virtual exploration of Apple Park.
- The change occurred after a summer closure for improvements.
AR Experience Removed
Apple has discontinued the augmented reality (AR) experience at its Apple Park Visitor Center. This AR exhibit, which utilized custom iPads to display a 3D model of the campus, was a core feature since the center's opening in 2017.
Retail Space Expansion
The area previously occupied by the AR experience has been converted into an extension of the existing Apple Store. This expansion includes new display tables for products and 'Avenues' along the walls showcasing accessories, as observed by MacRumors.
Original Visitor Center Layout
Before this change, the Apple Park Visitor Center comprised three distinct sections: the AR exhibit, a traditional Apple Store, and a cafe. The cafe and other parts of the Visitor Center remain unchanged.
Purpose of the AR Exhibit
The AR experience was designed to offer an immersive way for guests to explore Apple Park. It allowed visitors to view the campus's features, such as the world's largest naturally ventilated building and solar energy installations, and even virtually 'lift' the roof to see the office layout.
✨ This summary was generated by AI from the outlets' reporting listed below. It is not independently verified and may contain errors — check the original sources. How BrevFeed works →
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Reporting from
Apple has removed the augmented reality experience from its Apple Park Visitor Center, converting the space into an expanded retail store. The AR exhibit, which allowed visitors to explore a 3D model of Apple Park, had been a feature since the center opened in 2017.