Meta's subscription service, Meta Horizon+, is reportedly undergoing a rebranding to Meta VR+. This change aligns with Meta's broader strategy to move away from the 'Horizon' nomenclature across its VR offerings. A screenshot shared by a VR leaker suggests the new name and content.
The rumored Meta VR+ service is expected to expand its content beyond games to include 3D movies. It is not yet confirmed if these movies will be part of the existing $7.99 per month subscription or if new content tiers will be introduced. The addition of movies could enhance the value proposition for both current Meta Quest users and future Meta VR Glasses owners.
Currently, Meta Horizon+ provides access to over 100 games for $7.99 per month. It also includes the basic Xbox Game Pass tier, allowing access to over 50 Xbox games via cloud streaming. New Meta Quest purchases typically include a three-month trial of the service.
Meta has been systematically removing the 'Horizon' name from its products since early this year, following a reset of its VR division. This shift included decoupling the Horizon Metaverse from headsets and moving it to mobile-only. The rebranding of Meta Horizon+ to Meta VR+ is part of this effort to establish clearer branding for its VR division, distinct from mobile and smart glasses initiatives.
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Meta's subscription service, currently known as Meta Horizon+, is rumored to be rebranded as Meta VR+. This change may include the addition of 3D movies to its existing game library, potentially increasing the service's content offerings.