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TCL Sues Samsung Over Misleading "Mini LED" TV Advertising

🔄 Updated 1h ago
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Key points

  • TCL sued Samsung in late August in California.
  • TCL alleges Samsung's M-series TVs are re-labeled low-end models.
  • TCL claims Samsung's M-series lacks Mini LED advancements like FALD.
  • Samsung stated it will defend against the lawsuit.

TCL Files Lawsuit Against Samsung

TCL has initiated a lawsuit against Samsung in the US District Court for the Central District of California. The core of the complaint is TCL's accusation that Samsung is engaging in "fraud" by marketing certain M-series televisions as "Mini LED" displays.

Allegations of Misrepresentation

According to TCL, Samsung's M70H, M80H, and M90H models are not true Mini LED TVs but rather "recycled" versions of Samsung's entry-level Crystal UHD line, re-labeled to compete with TCL's QM-series Mini LED offerings. TCL asserts that these Samsung models do not incorporate the technological advancements typically associated with Mini LED technology, specifically mentioning the absence of full array local dimming (FALD).

Lack of Industry Standards

The lawsuit brings to light a broader issue within the display industry: the absence of agreed-upon standards for what constitutes a "Mini LED" display. This lack of clear definition allows manufacturers to interpret and apply the term, potentially leading to consumer confusion and disputes over product categorization. Samsung has stated its intention to vigorously defend against the lawsuit.

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Reporting from

TCL has filed a lawsuit against Samsung, alleging that Samsung falsely advertises its M-series TVs as "Mini LED" displays. TCL claims Samsung's M-series models lack the technological advancements associated with Mini LED technology, such as full array local dimming (FALD). This dispute highlights the lack of industry-wide standards for defining "Mini LED" technology.