● Covered by 1 source · 1 reportMedium impact1 neutral
Amazon increases prices for Echo, Fire TV, and Kindle products by up to 60%
Key points
- Amazon increased prices on Echo, Fire TV, Kindle, and Eero devices.
- Price hikes are up to 60% on some products.
- Amazon attributes the increases to higher memory and storage component costs.
- The Echo Dot saw a price jump from $49.99 to $79.99.
Amazon Raises Device Prices
Amazon has announced price increases for several of its hardware products, including Echo smart speakers, Fire TV streaming devices, Kindle e-readers, and Eero mesh Wi-Fi systems. The price adjustments vary, with some products seeing increases of up to 60%.
Reasons for the Increase
According to a statement given to Fortune, Amazon attributes these price hikes to "significant increases in memory and storage component costs." This indicates a response to rising supply chain expenses impacting the production of these devices.
Affected Products and Price Changes
The price changes are most pronounced on some of Amazon's more affordable devices. For example, the Echo Dot smart speaker increased from $49.99 to $79.99. The Fire TV Stick 4K Max saw a rise to $84.99, and the base model Kindle now costs $149.99. The Echo Dot Max also increased from $99.99 to $119.99. Ring cameras, video doorbells, and the Echo Studio are not affected by these price changes.
Industry Context
This move by Amazon follows similar actions by other tech companies. Apple, for instance, increased the price of its HomePod Mini from $99.99 to $129 earlier this year, also citing rising costs. Google's Home Speaker, however, remains at $99.99.
✨ This summary was generated by AI from the outlets' reporting listed below. It is not independently verified and may contain errors — check the original sources. How BrevFeed works →
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Reporting from
Amazon has raised prices on its Echo, Fire TV, Kindle, and Eero devices by up to 60%, citing increased memory and storage component costs. This change affects several popular Amazon hardware products, making them more expensive for consumers.